LMK
We handle marketing and strategy for LMK, a B2B espresso machine distributor in Indonesia, across its KENAL, WEGA and XLVI brands.
Marketing and strategy for a B2B espresso distributor, across three brands.
Selling machines, not meals.
LMK, Langgeng Makmur Kencana, is a B2B espresso machine distributor, a very different job from consumer hospitality, where the audience is cafes and businesses.
That audience needs marketing built around a considered, longer buying decision across three distinct brands.
B2B marketing across three brands.
Marketing strategy
A strategy built for a B2B distribution audience and a considered purchase.
Multi-brand positioning
Positioning across the KENAL, WEGA and XLVI brands so each has a clear role.
B2B content
Content and presence aimed at cafes and businesses, not end consumers.
Scope-led engagement.
This page leads with scope while results are confirmed.
Related work and services.
Want results like this?
Book a call and we will map the fastest path to growth for your brand. No pitch theatre, just a plan.